Okay, so you're making money on Google AdSense. You are probably only making about $5 a week, if you're strategizing right. So how do you build upon that? That can't keep you afloat, can it? No, it can't.
Now what you need are some tools. First, you need scripts you can find on the web to add to your site so that you can track when users move their mouse in certain areas of the page (called a "heat map"), and scripts to track how many people visited your site. If you don't know how to add these scripts to your site, then you need to pick up a book on how web pages work, on Javascript, and perhaps even on PHP and MySQL. If you don't want to go down that route, you can outsource it to freelancers like me on the web, but that eats away at your potential profits. Trust me, it's not that hard. C'mon, give it a try. It's rewarding in the end. Want to pay off your house? Want to become a multimillionaire and never have to worry about a day job? Then try to learn something technical for once in your life that has a huge payout at the end. We're not talking building entire web applications. We're talking about adding tiny little scripts to your website.
Okay, so this helps you analyze what's working and what's not. Now you need to build upon that by bringing up dozens more sites on our near those topics, or keep searching for new topics that sell well.
Let me give you an example of what you don't want to do. Imagine GM has a recall on their vehicles and you notice it high on the list at Google Trends. Great blog topic to generate ad revenue? NO!!! Why? Because you want to visit a site that has recall information articles and then see ads that say, "Purchase a new Saturn"? They won't. If they go to a recall site, it's because they're saying, "Holy crap, I have a bad Saturn," and will be too pissed off to want to click to purchase yet another one.
You also must not generate "blogspam". In a sense, that's what you're doing, creating blogspam with these senseless blogs, but you need to try to continue to build compelling content on these sites, especially increasing their likelihood to bookmark and come back. So, it's a tradeoff. You give the users somewhat what they want, and you get the ability to somewhat get some ad revenue.
And, like I've said, try to customize the blog template a great deal so that it doesn't look like every other blog because that turns users off really quickly.
So, how many blogs have you started or updated today? None? Why the heck not? Motivation is a key to your success here. Get busy. Time is wasting away!
Friday, January 4, 2008
Part 2 of the AM Getting Started Series
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11:53 AM
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